Back in 2016 I was interviewed for CTV News Atlantic on the topic of public speaking. Interviewer Bruce Frisko touched on several good, common questions such as why many people fear public speaking and on the effect this fear has on career progression.
As I watch
this interview again, I notice I used quite a few filler words, although I don’t
think they were terribly distracting for the audience. Nonetheless, I like to limit these filler
words. If I use filler words, the
audience needs to work to filter them.
In
responding to these questions, I drew from my core tenets for public speaking
such as helpful structures, and the need for knowledge, practice and feedback.
You can see
the interview here https://atlantic.ctvnews.ca/video?clipId=803613
Timing is
Everything
There was an
interesting timing element to this interview. I was elected to the position of Toastmasters
International President in August 2015, and in early September I was asked to visit
and complete this interview in the local CTV studio in Saint John. However, I was involved with a family
commitment in Sydney, Nova Scotia at that time, so I suggested that I complete the
interview at their Sydney studio. They
responded that instead, they’d prefer I let them know when I was back in Saint
John. A couple of weeks later I was back
in Saint John and contacted the local studio. Then nothing happened.
Toastmasters
public relations staff followed up with me as they were interested to see this PR
work completed. I followed up with CTV
but nothing happened, and the story about my election became less and less
current.
Then, finally,
on a Tuesday evening in February, six months later, CTV must have needed
content and contacted me to be in their studio the following afternoon, and this
interview was recorded.
I share this
because the that’s the way media works.
They like current stories, and work to find the most compelling stories
at any point. I’ve pitched stories to
media before and I like their honesty when they say something like “Great. We’re aware of your event, and if that’s the
best content we have available to us at that time, we’ll be in touch.”
Ottawa
One time I
was scheduled for a CTV morning show in Ottawa on a Friday, but on that Friday there
was funeral for Herb Gray, a prominent national politician, and in addition the
body of a murder victim had been discovered in a river. Public speaking took a back seat and my
appearance was bumped.
I share this
experience not as a complaint, but to offer some insight to the reality of
working with media requests.